It seems each year, some organization ropes in another one of our fifty-two weeks and lays claim to it. Scanning Epromos’ list of these occasions, you might not be surprised to notice weeks have been designated for “Administrative Professionals,” “National Head and Neck Cancer Awareness,” Be Kind to Animals,” “National Tourism,” et cetera.
And yet, there are still some surprises out there – you might be surprised to read, for instance, that today, April 19, is the official start of Cowboy Poetry Week. In fact, this week hasn’t even made a blip on Epromos’ radar. You might think a week is overkill for honoring what sounds like an imaginary medium but, in fact, Cowboy Poetry Week has been steadily gaining steam and its sponsoring organization, CowboyPoetry.com is entering its tenth year. Although Epromos hasn’t caught onto the craze, Gov. “Ahnold” Schwarzenegger seems to be a fan.
Although the website isn’t a webcrawler’s dream in terms of navigation or pizazz, you might stumble on some gems. And maybe, just maybe, we’ll realize soon that there’s a new sheriff in town.
