Women in Senior Management = 24%

Women comprise 24% of senior management roles globally and 22% in the US, per a Grant Thornton International Business Report which draws on approximately 6,700 respondents.

Achieving an efficacious online brand community

Online brand communities are popular vehicles for gathering consumer intelligence (e.g., pre- and post-purchase information) and fostering brand affiliation (e.g., generating buzz, increasing loyalty). However, effectively (and efficaciously) managing these communities remains something of a mystical art akin to voodoo, relying as much on luck and happenstance as on strategy.

An MIT study of such [...]

Female board members and the bottom line

As of April 2012, 15% of Fortune 500 boards have one or more female members.¬†Organizations with boards which are characterized by 30% gender diversity “outperform those with no women by a wide margin measured through multiple metrics” [Source: SmartBlog on Leadership].

This poses a chicken-or-the-egg conundrum: are organizations more efficacious because of their gender-diverse boards [...]